A hair conditioning mask that colors? We know it sounds too good to be true, but the Wella Color Fresh Mask is making it possible – and you can do it yourself at home. As hydrating as it is statement-making, this nourishing treatment is so much more than a mask. In just 10 minutes, it can boost your professional color or lend a playful twist of color to your locks, all while delivering moisture.
The Color Fresh Mask is the perfect combination of temporary color and complete care; a treatment that revives and refreshes your hair color, while keeping strands silky-smooth and moisturized. If you’re looking for a way to boost salon color between pro appointments, this is your go-to, allowing you to get a speedy refresh at home. Here’s why you’ll love it…
1. IT GIVES YOU THAT COLOR FRESH FINISH
If you’ve tried Wella Professionals’ color portfolio – from demi-permanent to permanent color – you’ll know how glossy, rich and lustrous the finish can be. The Color Fresh Mask gives a similar effect, helping to maintain or transform your salon hue with megawatt shine and a dose of temporary pigment.
2. IT FADES TRUE TO TONE
Unlike other temporary and semi-permanent colors, the Color Fresh Mask fade true to tone, meaning the hue you choose will maintain the same color direction as it gradually washes out. It simply becomes softer and subtler over time. Plus, because it’s so gentle on locks, you can use it every week. We recommend adding it to your weekly pamper routine for a quick pick-me-up.
3. IT TRULY CARES FOR HAIR
This is the kindest color you could choose for your hair. It’s a silicone-free, zero-damage formula that treats your strands to a cocktail of rich moisturizers, from argan oil to avocado oil. The Wella Color Fresh Mask also reduces hair breakage during combing, with the cuticle-smoothing power making strands ultra-manageable. Plus, it’s free from animal-derived ingredients.
4. IT’S SUPER-QUICK AND SUPER-EASY
Giving you visible results in just 10 minutes, the Wella Color Fresh Mask is ultra-speedy, with a creamy consistency that makes it easy to apply. This means it’s ideal for first timers who are looking to upgrade their shade.