Part of the I-Blonde collection of specialised lightening products, Elgon Extra Blue Bleach uses a high-performance, dust-free formula to provide up to 7 levels of lift while clarifying your clients' blonde tones. Suitable for...

Oxygen is an emulsion oxidant treatment. It is a highly stabilised, cream based peroxide that can, through its action, - Keep hair at just the right level of softness - Develop excellent bleaching power Depending on the treatment, use the product at...

Oxygen is an emulsion oxidant treatment. It is a highly stabilised, cream based peroxide that can, through its action, - Keep hair at just the right level of softness - Develop excellent bleaching power Depending on the treatment, use the product at...

Oxygen is an emulsion oxidant treatment. It is a highly stabilised, cream based peroxide that can, through its action, - Keep hair at just the right level of softness - Develop excellent bleaching power Depending on the treatment, use the product at...

Oxygen is an emulsion oxidant treatment. It is a highly stabilised, cream based peroxide that can, through its action, - Keep hair at just the right level of softness - Develop excellent bleaching power Depending on the treatment, use the product at...

70 Design Glue is the wax with a wet-look gloss finish that can, through its action, - Shapes and protects the hair - Give hair soft, defined effects Product Ideal For: For those who want to nourish their hair, styling it. For those whose hair is...

Re-Animation Shampoo is the specific shampoo for hair made dull and stressed by technical services that can, through its action - Restore the hair's structure ensuring the quality of the result and that it will last - The acid pH aids in fixing the...

Fudge Elevate Styling Powder (10g) is an extra strong styling powder which provides lightweight volume and root lift to even the finest hair. Removing the need to back comb, Hydrolysed Wheat Proteins seal in moisture, banishing frizz and allowing the...

Fudge Salt Spray (150ml) is a medium hold bodifying salt enhanced texture spray. It provides extra body and gives the hair a raw texture look. contains hard setting polymers to give a crisp finish. Also, Salt Spray contains anti-humidity ingredients to...

Fudge Fat Hed (75g) offers a firm hold and a thick satin finish, whilst leaving your hair shining. Providing control and direction to hair, Fat Hed creates root lift and volume, yet simultaneously providing a textured look. Fat Hed has a hold factor of 9...

Fudge Prep Grooming Putty (75ml) is the ideal sculpting and styling clay, offering both maximum control and moulding power. Possessing medium Hold Factor 4, this smooth and creamy formula helps to effortlessly style hair, whether it be a messy bedhead...

Fudge Shaper (75g) is a market leading strong hold multi-purpose styler. Easily texturise, mould and style your hair the way you want it, giving your hair volume and definition with a matte finish. This superior moulding shaper has a hold factor of 4...

Experience enviable hold with the Fudge Matte Hed Extra; a premium styling clay that holds hair in place, whilst delivering a dry, matte finish. Matte Hed Extra boasts increased pliability, which helps to formula to glide through dry hair and allow...

Get some flexible style to your head with firm hold Matte Hed. Work through your hair for definition and movement with extreme matte texture. Fudge Matte Hed will give your hair definition and movement with extreme matte texture. It smoothes the cuticle...

This metallic purple hair dye is packed full of quartz which creates enviable shine. Ice Mauve is a cool iridescent violet shade which shimmers in the light. To get the best results, we recommend lightening your hair to level 9 or 10 (blonde) before...

Slate is a metallic blue hair dye which is packed full of quartz. This shade will create steel blue hair which will shine under light. For the best results, we recommend lightening your hair to level 9 or 10 (blonde) before use.  

Hair will sparkle in all lighting with this semi-permanent metallic rose gold hair dye. This little beauty is packed full of quartz to create a truly enviable luster. To achieve perfect rose gold hair, we recommend lightening your hair to a level 9 or...

Sapphire is a luxurious royal blue hair dye that is imbued with quartz for a truly metallic finish. This dark blue shade has dazzling mirror shine and will sparkle under the lights. To apply, we suggest lightening your hair to level 9 or 10 (blonde)...

Get minty fresh with this semi-permanent pastel green hair dye. It features a slight blue undertone to create a distinctive and fresh look. To achieve optimal results, we recommend lightening your hair to level 9 or 10 (blonde) before use.

This semi-permanent peach hair dye is super playful and is one of our most versatile shades. It is a pastel orange shade which works well directly from the bottle, and also as a mixer with our other products. For the best results, we recommend...